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The Digital Marketing Funnel Stages, Explained
In digital marketing, demand generation brings prospects to your website. Once they’re there, the series of pages they visit, in a single session or multiple sessions, determine their likelihood of converting into customers. This entire process is known as the digital...
Digital Marketing Conversion Rate
Understanding the conversion rate of the many digital marketing channels available to your company sets you up for success in your marketing campaign — particularly when segmented by industry. The following report was compiled from data collected between 2016 and 2021...
Windows 11: New features and improvements
Windows 11: Design and interface The Windows taskbar with a Start button in the bottom left corner is now familiar to millions of PC users. However, this time around, Microsoft has changed that. The company says “With Start, we've put you and your content at the...
Intel and Google are working on a new breed of server chip
Intel and Google Cloud have announced that they are working together to create a new category of chips, one that Intel hopes will find large scale acceptance in the broader cloud computing market. To that end, while Intel is working on the new chip, called Mount Evans...
Guide to implementing proactive cybersecurity measures
Running a business has always been a challenge, but the ever-evolving cybersecurity landscape has made it even more so. Every day, newer, more sophisticated cyberthreats emerge, putting businesses at risk of significant data, productivity, and financial losses....
The Easiest Way To Disaster-Proof Your Cyber Security
Though no one would dispute the increasing prevalence of cyber-attacks on businesses in recent years, many small-business owners believe themselves and their business to be immune to such attacks. Broadly speaking, many small-business owners are likely to think that...